URL design guidelines

Overview

These guidelines help ensure Queensland Government agencies employ a consistent approach to URL naming conventions.

Principles: All web pages

URL design principles for all web pages

Principles: Dynamic web pages

URL design principles for dynamic web pages

Examples of poorly designed URLs

See examples of URLs with identified issues.

URL design checklist

Use this checklist to ensure you are following URL design guidelines.

URL design guidelines definitions

See definitions of terms used in the URL design guidelines.

Promotional URL guidelines

A promotional URL is a short, memorable URL that redirects to a longer URL. The following 5 guidelines will help you develop a memorable promotional URL.